Being a storyteller
As PRs we are storytellers. We are here to write the story of Toastmasters and our clubs.
We use the power of persuasion and find positive messages and translate those messages into positive stories.
There are only two ways to make news: 1) Create a story or 2) Follow a story.
Create a story
By promoting something that is fresh, writing articles, publishing content or posing questions that result in new information shedding light on an issue.
Follow a story
Using existing content or stories in the news, and commenting on them to engage with the dialogue that is already out there.
By being storytellers we are developing our communication skills and personal skills, in PR and marketing.
But it can also be a daunting time. To help you get started and Toastmasters International has provided some guidance on how to undertake this role.
To build on PR efforts to help public relations officers be more successful, this webinar explains the PRO role and provides tips, tools and strategies to help districts reach their target audiences and gain more media exposure.
Getting started with social media is challenging for some great ideas and inspiration visit https://www.socialmediatoday.com/
Advertise to professionals who are looking for new connections and new horizons. A step by step guide to get you started.
How to Find the Most Popular Hashtags
A great way to get your message out there is to contact media outlets, a great source of contacts is Mondo Times. Remember don’t give up, working with the news media takes patience and time.